Social distancing. Self-isolate. Prescribed quarantine. These phrases, now commonplace in our daily lexicon amid the novel COVID-19 pandemic, are necessary to heed to successfully mitigate the risk of transmission of the virus. However, these acts—while essential—present a challenge to businesses as they pursue workplace strategies to protect their employees and customers from illness.
Jul 20, 2012
I was recently alerted to some activity on a forum thread and I noticed some unpleasant commentary regarding an older blog article of mine about Joomla for Small Business Websites. That article I wrote IS very dated so it is somewhat out of context now. So, this is my updated and somewhat quick comparison of […]
Jul 12, 2012
We recently discovered that a client’s website had some mysterious traffic spikes in their Google Analytics account. We quickly began investigating and realized that a hacker had somehow placed a bit of code in the site that created some unauthorized redirect URL’s within the site. These URL’s contained keyword-rich meta data which allowed these newly […]
Jun 8, 2011
This week’s issue of Business in Vancouver featured a segment on the Small Business BC expert videos. These short segments produced by Riiplay.tv were designed to allow some of the speakers at Small Business BC to share some bite-sized chunks of knowledge in video format – knowledge that is normally disseminated through the many seminars […]
Jun 1, 2011
The seminars at Small Business BC have been going very well with attendance up from the winter. Recently, I delivered seminars to fairly full rooms at Waterfront Station in Vancouver joined by a number of video conferences attendees from cities like Prince Rupert, Langley, Ashcroft, Kelowna and Saskatoon. One of the attendees emailed me asking […]
Mar 25, 2011
Small Businesses need Twitter. It’s just that simple. But in saying that, there are still a number of businesses, both big and small, that have opted not to create an account. Reasons for this range from “we don’t understand it” to “we don’t think it would add much value to our business”. Regardless of why […]
Mar 25, 2011
One of our specialties at Yardstick Services is maintaining blogs for our small business clients. Many small business owners don’t have a full understanding of why maintaining an active blog is an important aspect of their internet marketing strategy, and how vital it can be for the growth of their business. Here’s a quick breakdown […]
Nov 24, 2010
As the world continues to go digital, the traditional tools of business are slowly but surely becoming impractical and obsolete. Thanks to computers, the internet and a world chock-full of software developers, systems are now available that are allowing small-businesses the opportunity to replace their expensive and high-maintenance management tools with stream-lined solutions. We at […]
Oct 29, 2010
Over the past few months, I’ve delivered a number of seminars at Small Business BC about how small businesses can get great websites. Inevitably, I get asked questions about the level of results or return on investment a new website can expect. It’s a really tough question to answer because I always get the sense […]
Jun 16, 2010
Flash has become a very contentious piece of technology of late. This is primarily because of some decisions made by Apple to not adopt or allow Flash applications of any sort on the iPhone and iPad. Steve Jobs, CEO of Apple, has been publicly expressing his reasoning for this decision – “Flash is closed […]
Jun 2, 2010
Just a quick post from me this time, as this is something I’ve been meaning to get on the blog for a while. As a web developer, I’m always on the lookout for a fast and reliable source of image files for our small business clients’ websites. Flickr is a great resource for free and […]
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