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Yardstick Services

Web Design
Services Victoria

Yardstick Services is a full-service boutique web design and digital marketing agency, serving clients in Victoria and throughout Greater Victoria. We specialize in creating aesthetically dynamic and results-driven websites that produce digital growth and measurable action for small and medium-size businesses.

We build custom web designs with creativity and cutting-edge technology that are visually impressive and effectively meet your individual business needs. From concept to creation we help to grow your online brand, tailored to your target market to drive your user’s behaviour to greater action.

Assisting Victoria
Businesses in the Digital World

We’ve created business systems and processes that allow us to be more efficient than the average web designer. Our team will provide sound advice that will support your business goals, whether you are starting from scratch or have an outdated site.

Excel Your Business With a Professional Web Design

Yardstick Services has extensive experience building and managing WordPress websites. WordPress is not used as just a blogging platform anymore; it has evolved into one of the most common CMS options for websites. We’ve researched all the major plugins and have a solution to almost all development requirements. Because WordPress has multiple themes and plugins, it’s easy to customize your WordPress site to make it look and function the way you like.

Consider your web design your handshake or fist bump; either way it’s the first impression to introduce your products and services and establish your business as professional and credible. Contact us today and let Yardstick Services help ensure that your business model is conveyed accurately — increasing traffic and sales.

5 Reasons Victoria Web Design Services Will Benefit Your Business
  • Custom Designs: We don’t create a one-size-fits-all application. With your guidance, we will design a one-of-a-kind website that gives you the ability to create your own business identity customers remember.
  • Cost Effective: We’re able to design, test and launch effective websites that small and medium-sized businesses can afford.
  • Mobile-Friendly Designs: Designed simpler and more tasked oriented because users are looking for something quick and specific; mobile-friendly designs are created to work the exact same way across various devices.
  • SEO Ranking: We develop websites that help improve your search engine ranking, which ultimately converts leads into sales.
  • E-Commerce Development: We will help make your e-commerce website secure and easy-to-manage while it operates as your most effective selling tool that provides your customers an effortless user experience.
Yardstick Web Design Specialists

We care about our new clients as passionately as our long-term clients who have been along for the ride since the company’s inception. Our web designers consistently endeavour to develop relationships built on trust and personalized attention and boldly commit to our client’s success.

Our clients traverse a wide-range of industries and our cross-functional team has grown organically to fill individual specialists’ roles to meet the challenges of design, development, and marketing in pursuit of project solutions.

Our web design specialists can create both a beautiful looking website and effectively resolve bugs and develop new features. At Yardstick Services, our diverse crew is innovative, agile professionals, who each possess a strong knowledge base and experience in their respective fields, which is accessible at a fraction of the cost of hiring one individual in-house.

About Victoria

The Pacific Ocean shapes the scenery and softens the climate of Vancouver Island, which stretches approximately 500 kilometres southeast to northwest, tucked against the mainland edge of BC and the north shore of Washington’s Olympic Peninsula.

The South Island is a major entry point to Vancouver Island with the Victoria International Airport (YYJ) located in Sidney. The city of Victoria, BC’s capital, is positioned on the southern tip of Vancouver Island with a growing population of 85,792 (2016 census), which is up from 80,017 in 2011, while the population of the metropolitan area of Victoria outpaced the national growth rate over the last five years according to the census data.

Greater Victoria has long been the place where old and new money converge, evident in the waterfront neighbourhoods from Central, East and North Saanich to the well-heeled Uplands and Oak Bay. The capital region is made up of 13 municipalities, including the City of Victoria, whereby each family friendly community offers its own opportunities with an abundance of activities, shopping, dining, and charming character, plus plenty of grand historic sights.

Victoria is renowned for its walkable core and its bustling Inner Harbour, which on any given day is a mélange of passage. Cyclists, joggers, and walkers stroll among buskers and shop vendors along the seaside causeway, while the flotilla of marine hubbub of sail and power vessels, paddlers, and floatplanes taxi about the sheltered ocean quay.

With all of its charm and slightly slower gait than Metro Vancouver, Victoria is a well-established choice for its temperate climate, which draws people to put down roots. It boasts 2,193 hours of sunshine annually, not to mention only 883 millimetres of rain yearly (nearly half the annual rainfall of Vancouver). With moderate temps year-round, it comes as no surprise that Greater Victoria is rated Canada’s healthiest and fittest city by Statistics Canada. Victorians pursue a wide range of outdoor activities year-round and is recognized as having the greatest amount of active leisure time of any major Canadian city.

Its quality of life aptly positions the city for retirees, young families and couples, and is regarded as a gainful employment destination. (Since 2017, Greater Victoria has been enjoying the lowest unemployment rate in Canada, as reported by the Chamber).

According to the Victoria Real Estate Board (VREB), Greater Victoria home prices hit record levels in February 2018 as demand stayed strong and inventory remained tight. The benchmark price for a single-family house in Greater Victoria reached $710,500 in February, up by 10.6 per cent from the same month a year ago. Further, the VREB reported condominium prices also set a record, with the benchmark price in the region at $463,100, up 20.3 per cent from 2017. Climbing prices are good news for sellers, but first-time buyers are increasingly turning to the condo market as a way to afford a home.

The region’s economic development is thriving, according to Greater Victoria’s Chamber of Commerce. Greater Victoria is one of the strongest economies in BC, a region of business opportunity enhanced by a rapidly growing knowledge-based economy. Greater Victoria’s business community – comprised of mainly small and medium-sized companies representing a wide range of sectors – is experiencing strong growth.

According to the City of Victoria Economic Action Plan, Victoria’s six sectors are engines that drive the businesses that generate jobs and raise household incomes: Advanced Education and Research & Development, Ocean and Marine Sector, Tourism, Government, Technology, Entrepreneurship, Start-Ups and Social Enterprise (Victoria is an entrepreneurial city with the highest self-employment rate in the country).

In addition to the engines, a focus on locally owned businesses in all sectors increases genuine well-being: studies show that places with higher numbers of locally owned businesses are more prosperous. Education, construction, health, retail, agriculture, and arts and culture contribute to the overall strength of the economy and demonstrate the healthy diversity of the business environment.

Futhermore, recent studies, like Klynveld Peat Marwick Goerdeler’s (KPMG) Competitive Alternatives have identified Greater Victoria as the most cost effective place to do business in the Pacific Northwest for sectors such as digital and biotechnology industries.

Yardstick actively serves numerous Victoria businesses in varied industries, employing best practices in order to develop robust websites and execute cost-effective digital marketing campaigns for our clients.

Give us an opportunity to earn your trust. We guarantee to provide you with some valuable insights about your website, competition or target market before we even ask for your business. If you are looking for support, have any questions about web design or any of our services, we can help. Let’s start a conversation.

TESTIMONIALS

What our clients are saying

See why our clients trust Yardstick Services to provide website and digital marketing services to help their businesses grow.

Kevin and his team are fantastic. We’ve been working with them for some time now. They’ve built out some awesome landing pages for us that have been able to generate some solid conversions via our SEO. Big thanks to Kevin and his team for making digital marketing, something we know very little about it, a much easier process than I had initially imagined it would be :)

Dane Christianson
Informa Financial

After 15+ years of dealing with a national firm, we moved to Kevin at Yardstick Services for our website redesign and digital marketing campaign. What a refreshing change…we received professional guidance and expertise from their team and they made the migration process seamless. After 3 years, we continue to receive excellent and timely service. They are a pleasure to deal with and I highly recommend them.

Howard Karras
BKS Law

Our team has had an amazing experience working with Yardstick on our new website build. Very organized, professional and personable. Highly recommend and cannot say enough good things about this crew! Looking forward to continuing to work with Yardstick. THANK YOU for helping to bring us into the 21st Century!

Crystal Maguire
Intuition Liners

I’ve had the pleasure of working with Yardstick Services for the past two years. They have used their expertise to optimize our website, implement SEO strategies to drive traffic to our website and to improve our social media reach. The results have been exceptional. Their creative approach, flexibility and commitment to data-driven ideas have significantly enhanced our online presence. I have appreciated Kevin and the entire team at Yardstick for being able to deliver high quality work that has produced amazing results for us, all within the constraints of our budget.

Valerie Hutton
PLEA Community Services

Our company, International Yacht Training Worldwide, has worked with Yardstick for over a decade and are more than satisfied with the design of our website, collaboration when designing, and, of course, their support over the years. Owner, Kevin McLeod, and all of the Yardstick team are there to offer assistance when the need arises. Yardstick has created a second website for a new division of our company, Global Yacht Club, which is in an infancy stage. Their design and support teams are amazing and I highly recommend their services!

Jennifer Fry
IYT Worldwide

Our organization has worked with Yardstick for many years and have found their services to be attentive and thorough. They provide excellent advice on security and web development. We are extremely happy with Kevin and Brendon and their expertise.

Trevor Lau
Burnaby Hospital Foundation

I have worked with Yardstick for several years now on multiple website development projects, SEO, and web security, and cannot recommend them enough. Through the development of each site, Kevin has provided expert guidance and cost-conscious alternatives. Everyone on their team has been very knowledgeable and shown their commitment to meeting our needs, expectations, and timelines.

Lourdes Perez de Lara
Aunt Leah’s Place

The website has totally revolutionized our organization. It’s a total game changer. We’ve gone from 4,000 people a month viewing our site to 24,000 people a month. We’re overwhelmed with the number of inquiries and requests we’re now getting.

Julia Boyle
AutismBC

Thank you for your unwavering support, leadership and patience in prep for this timely launch. On behalf of the JDS team, we are so appreciative of, not only Caitlin’s work (over the long weekend to ensure our deadlines were met), but your dependable and honest guidance.

Kaeli Gatten
JDS Energy and Mining

We have been collaborating with Yardstick for a few years now for website development, SEO strategy and web security. Kevin and the Yardstick team are great – they provide professionalism and expertise but with a human touch that make it all the more enjoyable to work with them.

Also, for those of us who are metrics-driven, Yardstick’s regular updates on our firm’s online performance are fantastic!

Richard Johnson
Ascent Employment Law

Ready to discuss your project?

Web Design

Tell us about your website needs and we’d be happy to create a budget that fulfills your requirements.

Digital Marketing

Do you need more leads and sales? Tell us a bit about your business goals and we’ll do some complimentary research.

Support Services

Maybe you just need a good digital agency that you can trust to help support your organization. Let’s chat.

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